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Leveraging A/B Testing for More Effective Email Campaigns

by Milica Stankić There’s more to email marketing than just writing a message and hitting “send.” It’s.....

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Improving Email Deliverability: Strategies to Avoid Spam Filters

by Aleksandra Stamatović In the age of digital marketing, emails remain a powerful tool for businesses to.....

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The Art of Crafting a Persuasive Subject Line

by Milica Stankić Subject lines play a pivotal role in the realm of content marketing. Within the.....

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Choosing The Right Email Marketing Campaign Type For Your Business

by Milica Stankić Welcome to the exciting world of email marketing, where a well-crafted message can land.....

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Common email marketing metrics – How to know if you’re doing a good job?

by Milica Stankić Email marketing has long been acknowledged as an effective way for companies to engage.....

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Rolling with the Punches: Conquering Email Marketing Slip-Ups

by Aleksandra Stamatović Have you ever sent out an email campaign that you thought was perfect, only.....

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What is Email Segmentation, and how to do it properly?

by Aleksandra Stamatović Welcome to the thrilling realm of digital marketing, where content reigns supreme, strategy commands.....

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Don’t spam! When not to send emails to your customers

by Aleksandra Stamatović Are you bombarding your customers with emails faster than a tennis ball machine? Let’s.....

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How to craft a catchy newsletter copy

by Milica Stankić Newsletters are a powerful marketing tool that can help businesses connect with their audience,.....

12 min read

Boost your email engagement: proven strategies for higher CTOR and CTR

by Aleksandra Stamatović Are your email marketing campaigns falling short of your expectations? Don’t despair! We’ve got.....